Monday, 25 April 2011

DOCOMO and DeNA to Partner in Mobile Social Gaming — Will offer cross-device platform both in Japan and overseas

DOCOMO and DeNA to Partner in Mobile Social Gaming — Will offer cross-device platform both in Japan and overseas

From May, Mobage, DeNA’s highly popular social networking platform centered on gaming, will be directly linked to DOCOMO’s i-mode™ mobile Web portal for feature phones (highly functional non-smartphones) and “docomo market” portal for smartphones. Linkage will enable DOCOMO customers—including more than 6 million smartphone users projected for the current fiscal year—to navigate easily to Mobage’s social-gaming services.

A dedicated Mobage application will be preinstalled in selected DOCOMO smartphones to be released beginning in the foreseeable future. DOCOMO users will enjoy special benefits when using Mobage, such as early access to sought-after new content and exclusive privileges for selected content, as well as easy direct billing via DOCOMO’s sp-mode™ service for smartphones.

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