StarHub targets tourists

Singapore, 25 August 2011 - Visitors to Singapore can now experience the best of Singapore with The StarHub Preferred Tourist Prepaid Card, allowing them to enjoy great tourist benefits and staying connected through voice calls, SMS, and access the Internet.

Visitors will feel right at home with the attractive perks at just S$15. They will enjoy free data access on the Singapore Tourism Board’s YourSingapore Guide mobile application, additional free 30MB of local data access for their Internet surfing needs, free IDD 018 Calls to 18 destinations to call back home, 20 free local SMS, per second billing, and more!

YourSingapore Guide is a free mobile application that hosts the latest and most essential information about Singapore. Tourists can use this application to navigate around the island with useful route suggestions, travel fare estimates, and maps, and gain access to over 1,000 ways to enjoy Singapore‘s sights and sounds. Currently, YourSingapore Guide is supported on iPhone and Android smartphones, and will be available on other smartphone platforms later.

DiGi offers 100 unique experiences for its Prepaid customers

Kuala Lumpur, 24 August 2011 DiGi Telecommunications Sdn Bhd ("DiGi") today launched the DiGi Super Reload Social Impian Buddyz promotion, offering exciting prizes worth more than RM250,000 in a campaign running from 8 September to 31 December 2011.

This special promotion, which is targeted especially for the youth segment, offers customers the opportunity to win one of 100 unique experiences and adventures with three of their best buddies. Of these, three (3) will be "golden tickets" where winners will get the once-in-a-lifetime chance of getting to share their unique experience with 'Friends of DiGi' celebrities - Lisa Surihani, Aizat Amdan and Shaheizy Sam.

According to Moharmustaqeem Mohammed, DiGi's Head of Market Operations & Partnerships, the lives of youths today tend to revolve largely around their mobile phones in order to stay connected and be available to their friends anytime, anywhere either via messaging or social media.

"Our prepaid customers have been very responsive to our Super Reload Social campaign when it was launched a few months ago. This time, in addition to being able to get freebies like Facebook SMS/ Twitter SMS, customers will have a chance to enjoy further discounts from our merchant partners and possibly emerge as one of the 30 lucky customers to experience exciting activities," added Moharmustaqeem. Out of the 30 experiences, three (3) customers will have the opportunity to go para-motoring with Lisa, or get to be a rock star with Aizat or be a pilot for a day with Shaheizy.

"DiGi has always had a strong focus on and being relevant to youth. This Super Reload Social Impian Buddyz is a perfect example of how DiGi brings products and services that are catered specifically to the needs and mobile lifestyle of Malaysian youth," he added.

During the 4-month promotion, every single customer who reloads with DiGi Super Reload Social will be an instant winner as all the reload cards will have free gifts or special discounts from DiGi's partners such as A-look, Crocs, Elianto, Fotokem, Genting Skyway, RipCurl, Silky Girl, Starbucks and TGV Cinemas.

Now, with DiGi Super Reload Social, DiGi prepaid customers will not only get RM15 worth of talktime credit but also enjoy free 250 DiGi to DiGi SMS, 100 DiGi to DiGi MMS, and 100 Facebook/Twitter SMS. It is available at all DiGi authorised centres.

U Mobile extends merchant network

U Mobile extends merchant network

Kuala Lumpur, 24 August 2011 – U Mobile Sdn Bhd, Malaysia’s most dynamic and innovative telco service provider has now chosen to further delight its loyal pool of customers with its latest rewards programme, aptly named “bonUs”.

Under the “bonUs” programme, U Mobile will be offering the latest in discounts, vouchers and special packages to its prepaid and postpaid customers. Apart from enjoying discounts with over 60 merchants in over 800 outlets nationwide including Starbucks, Boost Juice, Kenny Rogers Roasters, Purple Cane Tea Art Centre & Restaurant, customers can also enjoy up to 50 percent discounts off rack rates with Berjaya Resorts nationwide.

The “bonUs” U Mobile rewards programme began with only 19 merchants within the Berjaya Group. Today the number has expanded to more than 60 merchants with a total of 839 outlets across the nation with selected offers being customized and made exclusive only to U Mobile customers, such as 45% discount of Photobook as well as 10% extra discounts from Jack Cow.

Speaking about the rewards program, Dr Kaizad Heerjee, Chief Executive Officer of U Mobile Sdn Bhd said, “We’re not only about providing the highest quality in voice, data and mobile internet at the most competitive prices, we also want to strengthen and build the U Mobile community through strong networking initiatives. The new “bonUs” programme is one good example of such an initiative.

“We are also confident that this programme will provide enhanced convenience and value-add experience with popular and well-known merchants that are already a hit with all Malaysians,” he added.

To enjoy the discounts and benefits, just sign up as a U Mobile prepaid or postpaid customer. Benefits will include redemptions from outlets under the Food & Beverages, Shopping & Retails, Entertainment as well as Travel & Accommodation categories. To check out new and existing offerings, customers need only to dial *118# on their mobile phones.

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PLDT, Microsoft and Dimension Data launch best-in-class private Cloud-Computing Solutions

MANILA, Philippines, August 23, 2011 – Philippine Long Distance Telephone Co., Inc. (PLDT) together with global software giant Microsoft Philippines and Asia’s leading IT Solutions company Dimension Data, jointly announced the commercial availability of Managed Microsoft Solutions in the market, under the PLDT AppFarm Private Cloud Services portfolio.

The suite of Microsoft’s productivity and infrastructure software offerings that have been added into PLDT AppFarm’s growing collection of Enterprise-grade cloud solutions, include the latest version of familiar best-of-class enterprise applications such as Microsoft Exchange Server 2010, Microsoft Sharepoint Server 2010, Microsoft Lync Server 2010, and Microsoft Windows Server 2008 R2 with Hyper-V, said PLDT officials at a press launch held Monday at the Makati Shangri-la Hotel also attended by Microsoft and Dimension Data global and regional executives.

Under the three-way agreement, PLDT will carry and distribute Microsoft applications under a Service Provider Licensing Agreement (SPLA), while Dimension Data, a subsidiary of leading Japanese telecoms operator NTT, will provide the necessary infrastructure and technical support for all projects using its globally-established “Onecloud” framework. The collaboration among the three industry leaders assemble the strengths of each partner in the different facets of ICT project execution, from broadband networking, application development, systems integration, up to IT operations management.

The service model is based on a “Private-Cloud” approach, where businesses can fully outsource the end-to-end implementation of their chosen Microsoft solutions on a turn-key arrangement, while ensuring complete data security and maintaining full control on the system, with the infrastructure residing at their own premises.

“This partnership allows us to really serve our customers better as this provides them best of class, high quality services and solutions that are available in ICT today,” said PLDT Senior Vice President Eric R. Alberto.

SingTel and SAP revolutionise business management for SMEs through the cloud

Singapore Telecommunications Limited (SingTel) and SAP today announced the launch of the SAP Business One hosted on SingTel PowerON cloud-based business management solution for Small and Medium Enterprises (SMEs). The solution gives SMEs the freedom to streamline and manage their sales, customer relationships, inventory, business processes and operations on-the-move via internet-enabled smartphones, tablets and PCs.

Powered by SingTel’s cloud computing capabilities, the solution is offered on a monthly subscription basis. SMEs do not need to make upfront investments in equipment and can avoid the ongoing costs of managing and maintaining complex systems and hardware. This allows them to save up to 60% on their operating costs and reduces the set-up time from months to days. (See Annex 1 for detailed cost calculation). Companies can then make the most of their scarce resources and focus on their core business activities. In addition, they pay only for what they use and enjoy the flexibility to scale their requirements on-demand to meet immediate business needs.

U Mobile partners with LH Sales & Marketing Sdn Bhd

U MOBILE SET FOR GROWTH WITH NEW FMCG DISTRIBUTOR | U Mobile:

Kuala Lumpur, 22 August 2011 – U Mobile Sdn Bhd, Malaysia’s most dynamic and innovative telco service provider is set to boost its market penetration thanks to its recent partnership with LH Sales & Marketing Sdn Bhd (LHSM), Malaysia’s leading distributor in the Fast Moving Consumer Goods (FMCG) sector. With this partnership, U Mobile aims to increase its distribution channel for prepaid starter packs and top-ups by over 10,000 retail outlets, therefore expanding its market outreach.

Speaking on the partnership, Dr. Kaizad Heerjee, Chief Executive Officer of U Mobile Sdn Bhd said, “This partnership marks the coming together of two innovative entities that are both dynamic and responsive to its target audiences. With LHSM’s expertise in the FMCG sector especially in sales, distribution and marketing, combined with U Mobile’s innovative and value-add offerings, we’re set to see tremendous growth for the remainder of the year.”

“In addition, the U Mobile brand will also be more visible as we enhance our product accessibility to provide the ultimate convenience for our customers,” he said.

LHSM is the national distribution arm of Lein Hing Group, specializing in sales & marketing, warehousing and distribution solutions catering to the FMCG sector. Notable clients within their portfolio are Procter & Gamble, Marlboro, Dumex, Kraft and other noteworthy brands, with distribution channels ranging from hypermarket chains such as Giant, Tesco and Carrefour to independent convenient stores located in residential areas.

This strategic partnership also marked a milestone for the company, making U Mobile one of the first telco operators in the region to employ a non-traditional approach in marketing telco products and services. The collaboration is an expansion of the company’s existing partnership with other non-traditional distribution channels including 145 Singer outlets and 1,200 of 7-eleven stores nationwide.

Dato’ Kong Hong Meng, Managing Director and owner of Lein Hing Group said, “We are excited about the endless possibilities that will come with this partnership. We commend U Mobile for taking bold steps to move into the grocery FMCG Retail Channel. I believed that LHSM will add value to U Mobile by bringing its dynamic and innovative products and services to our existing customers, from Hyper to Supermarket, Chinese Medical Halls to Pharmacies, Sundry Shops to convenience stores nationwide.”

With immediate effect, LHSM will begin offering U Mobile’s prepaid starter pack and reload cards at all 3,000 of its retail outlets within the Klang Valley. In the near future, U Mobile products will be offered at all 13,000 retail outlets under LHSM’s list of fifteen distributors nationwide.

U Mobile celebrates Merdeka Day

U Mobile celebrates Merdeka Day

Kuala Lumpur, 22 August 2011 – U Mobile Sdn Bhd, Malaysia's most dynamic and innovative telco service provider, will be celebrating the country's 54th Merdeka Day this year by offering free calls and free SMSes to all its customers nationwide.

This one-of-a-kind promotion will only be available on Merdeka Day, the 31st of August 2011. On that day, in addition to free calls and free SMSes, U Mobile subscribers will also enjoy unlimited data service. Non U Mobile users are also encouraged to take advantage of the one day promotion by subscribing to U Mobile’s prepaid or postpaid plans, prior to Merdeka Day.

Speaking about the promotion, Dr. Kaizad Heerjee, Chief Executive Officer of U Mobile Sdn Bhd said, "We are excited to celebrate Malaysia’s 54 years of independence and unity with U Mobile customers. The 31st of August is a very important day for all Malaysians, and we wanted to do something unique to commemorate this special day.

This promotion is also a way for us to give back to our loyal customers and thank them for their support. As Merdeka Day also falls within the Hari Raya holiday season, we hope this promotion will also be an avenue for our users to foster closer relationships with their loved ones in the spirit of unity," he added.

Red Bull Australia spreads its wiiings into MOBILE

Red Bull Australia spreads its wiiings into MOBILE

Vodafone and Red Bull Australia today announced the launch of Red Bull MOBILE which will be available on the new Vodafone 3G network later this year.

“Vodafone is excited to be working with Red Bull, which is gearing up to be a very interesting and innovative new player,” said David Harrison, General Manager, Wholesale and Vendor Management at Vodafone Australia.

Red Bull will lead all marketing activities and provide access to the ‘World of Red Bull’ through its exciting events, athletes, sport and culture content. Red Bull MOBILE will offer state-of-the-art telecommunication services including branded handsets, competitive tariffs, multimedia services and unlimited access to Red Bull TV and the World of Red Bull. Red Bull MOBILE customers will also be treated to exclusive ticket opportunities to both Red Bull and partner events, such as the upcoming Red Bull X-Fighters freestyle motocross event in Sydney, and offered the opportunity to meet Red Bull athletes. A third party, Aggregato, will provide retail sales and distribution management and customer service support for Red Bull MOBILE.